Welcome back to the second part of my blog series on how travel can enhance the efficiency and profitability of your small business. In the previous blog, I looked into my approach to travel, its impact on my life, and the initial three secrets that have helped to contribute to the success of my two scuba industry-related businesses. Now, let's dive into the final secrets that complete this journey.
Both Channel Islands Dive Adventures (CIDA) and Ultralight Camera Solutions (ULCS) are integral parts of my life, both professional and personal. CIDA, my side hustle based in Oxnard, CA, offers local dive trips and scuba vacations in the SoCal Channel Islands area. ULCS, my full-time venture, specializes in manufacturing underwater and cinematography camera accessories, catering to international and domestic dealers and customers.
To recap, the initial three secrets emphasized the importance of hiring an extra employee, choosing the right person, and knowing when to reprogram our thinking. Now, let me share the remaining secrets.
Secret 4: Embrace Expertise Outside Your Skill Set
Recognizing our limitations is essential. Not everyone can be a master of all trades, and knowing when to enlist the expertise of others is crucial. Whether it's website construction, SEO, social media management, or accounting, finding the right professionals for specific tasks is a game-changer. Conduct thorough research and ask the right questions when hiring individuals with expertise in areas critical to your business.
Secret 5: Balancing Business and Personal Time Away
Achieving a work-life balance while traveling is challenging but can be done. Having a trustworthy employee who can manage operations in your absence is key. Equipping yourself with internet access, utilizing communication apps, and implementing technology like VPNs can facilitate remote management. Share clear instructions with your employees, and invest in technologies like signal boosters, Starlink systems, or both for reliable connectivity on the road. Remember, it's possible to enjoy your vacation without compromising business efficiency.
Secret 6: Disconnecting and Enjoying the Present Moment
Taking time off shouldn't come with a delayed realization that you're on vacation. Avoid the trap of needing days to unwind from work mode. I have friends and family where it takes them at least 2-3 days to realize they are on vacation. Allow yourself to disconnect mentally and emotionally from work, even if it's just for long weekends. Embrace the freedom of being present in the moment, savoring the experiences that travel brings.
Secret 7: Seize the Present, Cherish Life
In the grand scheme of things, time is unpredictable, and there are no guarantees. An in-your-face reminder of this came to me while writing this blog with the sudden passing of a family friend. Her unexpected death serves as a stark reminder that life is precious and unpredictable. Don't postpone your dreams and aspirations, assuming there will always be time in the future. Embrace the present, enjoy every moment, and hopefully my secrets will help shape you into a better person and a more fulfilled small business owner.
In conclusion, these secrets remind us of how the essence of travel has been instrumental in running my small businesses efficiently and profitably and being a better person overall. May they inspire you to think of your business success in new ways enriched by more travel. Safe travels and enjoy the only life we get!